{"id":18173,"date":"2021-10-12T07:53:50","date_gmt":"2021-10-12T05:53:50","guid":{"rendered":"https:\/\/www.gomag.ro\/blog\/?p=18173"},"modified":"2026-04-17T14:15:53","modified_gmt":"2026-04-17T11:15:53","slug":"planul-de-social-media-inainte-si-de-black-friday","status":"publish","type":"post","link":"https:\/\/www.gomag.ro\/blog\/planul-de-social-media-inainte-si-de-black-friday\/","title":{"rendered":"Planul de Social Media inainte si de Black Friday"},"content":{"rendered":"<div style=\"background:#d4edda;border-left:4px solid #28a745;padding:12px 18px;margin:18px 0;border-radius:6px;font-size:16px;line-height:1.6\">&#9989; <strong>[Articol actualizat aprilie 2026]<\/strong> &#8211; Continutul a fost verificat, completat si imbunatatit cu informatii actuale, resurse utile si sectiune FAQ.<\/div>\n<div style=\"background:#f9f9f9;border-left:4px solid #f7a81b;padding:18px 22px;margin:22px 0;border-radius:6px;font-size:17px;line-height:1.7\"><strong>Planul de Social Media pentru Black Friday<\/strong> este strategia de continut si promovare pe retelele sociale pregatita cu saptamani inainte de cel mai important eveniment de vanzari din an. Include planificarea postarilor, crearea materialelor vizuale, configurarea campaniilor de ads, pregatirea ofertelor exclusive si calendarul de publicare pe Facebook, Instagram, TikTok si alte platforme.<\/div>\n<p><b>Black Friday 2026 are loc in 6 noiembrie.<\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ai crede ca inca ai destul timp sa iti pregatesti magazinul online. Sau <\/span><a href=\"https:\/\/bit.ly\/sesiuni-black-friday\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">planul de Social Media pentru Black Friday<\/span><\/a><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Cum bine stim cu totii, octombrie este luna limita si momentul oportun sa ne gandim strategia de Black Friday. Sa ne alegem produsele, sa ne verificam setarile tehnice, sa ne gandim la postari\u2026<\/span><\/p>\n<p><strong>Da, postari. Iar postari.\u00a0<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Oricat de mult ai vrea sa scapi de ele si oricat de mult le urasti, acestea fac parte din strategia ta de marketing de Black Friday si NU NUMAI!\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Asadar, daca vrei sa stii ce sa faci pe Social Media inainte, de Black Friday si dupa acest eveniment, citeste in randurile de mai jos.<\/span><\/p>\n<h4><strong>Cuprins:<\/strong><\/h4>\n<ul>\n<li><strong><a href=\"#1\">I. CE, CAND si CUM faci pe Social Media inainte si de Black Friday<\/a><\/strong><\/li>\n<li><strong><a href=\"#2\">Ce faci pe Social Media inainte de Black Friday?<\/a><\/strong><\/li>\n<li><strong><a href=\"#3\">Ce faci pe si pentru Social Media inainte de Black Friday?<\/a><\/strong><\/li>\n<li><strong><a href=\"#4\">Ce pregatesti pe Social Media inainte de Black Friday?<\/a><\/strong><\/li>\n<li><strong><a href=\"#5\">II. Setari tehnice pentru Social Media<\/a><\/strong><\/li>\n<li><strong><a href=\"#6\">Facebook Pixel<\/a><\/strong><\/li>\n<li><strong><a href=\"#7\">Facebook Login<\/a><\/strong><\/li>\n<li><strong><a href=\"#8\">Facebook Open Graph<\/a><\/strong><\/li>\n<li><strong><a href=\"#9\">III. Ce faci pe FACEBOOK<\/a><\/strong><\/li>\n<li><strong><a href=\"#10\">Ce faci pe INSTAGRAM<\/a><\/strong><\/li>\n<li><strong><a href=\"#11\">#Hashtag propriu &amp; #Hashtag Funnel<\/a><\/strong><\/li>\n<li><strong><a href=\"#12\">Statistici care te ajuta pe Instagram<\/a><\/strong><\/li>\n<li><strong><a href=\"#13\">Cum ceri testimoniale prin Social Media<\/a><\/strong><\/li>\n<li><strong><a href=\"#14\">De ce sa ai continut variat?<\/a><\/strong><\/li>\n<\/ul>\n<p><a name=\"1\"><\/a><\/p>\n<h1><strong>I. CE, CAND si CUM faci pe Social Media inainte si de Black Friday<\/strong><\/h1>\n<p><span style=\"font-weight: 400;\">Nu ieri, nu maine, ci ACUM este momentul sa utilizezi Social Media daca ai un business:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">nou sau urmeaza sa-l lansezi<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">business cu niste experienta<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">mic, mediu sau mare si vrei crestere<\/span><\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18175 size-large\" title=\"utilizezi-social-media\" src=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/utilizezi-social-media-1024x538.png\" alt=\"utilizezi-social-media\" width=\"1024\" height=\"538\" srcset=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/utilizezi-social-media-980x515.png 980w, https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/utilizezi-social-media-480x252.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Stiai ca daca esti la inceput, Black Friday este o super oportunitate daca vrei sa iti lansezi magazinul?\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sau poate o categorie noua de produse?\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Black Friday reprezinta o trambulina pentru un start bun in cazul afacerilor la inceput, si e must-have pentru afacerile cu istoric.\u00a0<\/span><br \/>\n<a name=\"2\"><\/a><\/p>\n<h2><span style=\"font-weight: 400;\">1. Ce faci pe Social Media inainte de Black Friday?<\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Optimizezi si verifici conturile [poza de profil, cover, descriere]<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Actualizezi informatiile [instagram BIO, Facebook About Us, TikTok etc]<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Faci vizibil link-ul site-ului peste tot [descrieri, postari etc]<\/span><\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18176 size-large\" title=\"social-media\" src=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/social-media-1024x768.jpeg\" alt=\"social-media\" width=\"1024\" height=\"768\" srcset=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/social-media-1024x768.jpeg 1024w, https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/social-media-980x735.jpeg 980w, https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/social-media-480x360.jpeg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Am vorbit de multe ori despre asta, insa vreau sa repet faptul ca imaginea unui business in online, mai ales in Social Media, trebuie sa fie curata, perceputa la fel de fiecare data.\u00a0<\/span><br \/>\n<a name=\"3\"><\/a><\/p>\n<h2><span style=\"font-weight: 400;\">2. Ce faci pe si pentru Social Media inainte de Black Friday?<\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Activezi pop-up-uri de colectare adrese mail in magazin si indemni urmaritorii sa se aboneze<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Creezi landing page de pre-campanie cu formular colectare adrese de mail pentru promotiile de Black Friday si faci trimitere in postari si campanii<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Iti pregatesti un calendar cu postari pentru FIECARE ZI pana la Black Friday<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Credeai ca Black Friday pe Social Media este doar despre postari? Este, intr-un procent mare, insa actiunile din Social Media trebuie sa duca undeva. Sa aiba finalitate. Si asta se intampla in magazinul tau online.\u00a0<\/span><\/p>\n<p><iframe loading=\"lazy\" title=\"10 Aplicatii care te ajuta sa iti dublezi vanzarile in magazinul tau online\" width=\"1080\" height=\"608\" src=\"https:\/\/www.youtube.com\/embed\/1O5dJ5TCjIc?start=4&#038;feature=oembed\"  allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><br \/>\n<a name=\"4\"><\/a><\/p>\n<h2><span style=\"font-weight: 400;\">3. Ce pregatesti pe Social Media inainte de Black Friday?<\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Continut pentru engagement [postari poze, carusel, video, reels, articole, live-uri]<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Interactionezi cu comunitatea<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Organizezi concurs\/giveaway<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Incepi sa strangi informatii din Insights<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Iesi din zona de confort in ceea ce priveste continutul!<\/span><\/li>\n<\/ul>\n<p><a name=\"5\"><\/a><\/p>\n<h1><span style=\"font-weight: 400;\">II.\u00a0 Setari tehnice pentru Social Media<\/span><\/h1>\n<p><span style=\"font-weight: 400;\">&#8222;Am nevoie de anumite setari tehnice?&#8221; sau &#8222;Ce trebuie sa setez pentru Social Media?&#8221; sunt doar cateva intrebari pe care noi le primim foarte des.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Iar raspunsul este unul simplu: DA, ai nevoie de cateva setari tehnice pentru ca relatia dintre magazinul tau online si retelele sociale sa fie una de best friends.\u00a0<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18178 size-full\" title=\"setari-social-media\" src=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/setari-social-media.png\" alt=\"setari-social-media\" width=\"774\" height=\"516\" srcset=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/setari-social-media.png 774w, https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/setari-social-media-480x320.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 774px, 100vw\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Uite care sunt acestea:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Pixel Facebook\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Facebook Login<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Open Graph<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Catalog Feed [Facebook &amp; Instagram Shop]<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Audiente in Business Manager<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Verificare domeniu<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Conversion Api<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Campanii PPC\u00a0<\/span><\/li>\n<\/ul>\n<p><a name=\"6\"><\/a><\/p>\n<h2><span style=\"font-weight: 400;\">A. Facebook Pixel<\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Este un instrument care permite urmarirea si inregistrarea comportamentului utilizatorilor din magazinul tau online<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Este un cod, care odata instalat in magazinul tau online, iti permite sa creezi diferite tipuri de campanii in Facebook Ads<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Documentatie: <\/span><a href=\"https:\/\/bit.ly\/fb-pixel-gomag\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">https:\/\/bit.ly\/fb-pixel-gomag<\/span><\/a><span style=\"font-weight: 400;\">\u00a0<\/span><\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18179 size-full\" title=\"facebook-pixel-instalare\" src=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/facebook-pixel-instalare.png\" alt=\"facebook-pixel-instalare\" width=\"929\" height=\"357\" srcset=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/facebook-pixel-instalare.png 929w, https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/facebook-pixel-instalare-480x184.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 929px, 100vw\" \/><br \/>\n<a name=\"7\"><\/a><\/p>\n<h2><span style=\"font-weight: 400;\">B. Facebook Login<\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ofera clientilor posibilitatea logarii in magazin sau in pagina de comanda, cu contul personal de Facebook.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Este nevoie ca detinatorul magazinului sa creeze un cont de Dezvoltator &#8211; Facebook Developer<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Datele din contul Facebook Developer trebuie introduse in aplicatia Facebook Login din Admin Gomag<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Documentatie: <\/span><a href=\"https:\/\/bit.ly\/fb-login-gomag\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">https:\/\/bit.ly\/fb-login-gomag<\/span><\/a><span style=\"font-weight: 400;\">\u00a0<\/span><\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18180 size-full\" title=\"facebook-login-setari\" src=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/facebook-login-setari.png\" alt=\"facebook-login-setari\" width=\"836\" height=\"325\" srcset=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/facebook-login-setari.png 836w, https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/facebook-login-setari-480x187.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 836px, 100vw\" \/><br \/>\n<a name=\"8\"><\/a><\/p>\n<h2><span style=\"font-weight: 400;\">C. Facebook Open Graph<\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Cea mai buna metoda pentru continut share-uit<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Instrument de marketing care ajuta la partajare si viralizare<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Instalare simpla in Gomag<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Documentatie: <\/span><a href=\"https:\/\/bit.ly\/opengraph-gomag\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">https:\/\/bit.ly\/opengraph-gomag<\/span><\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18181 size-full\" title=\"open-graph-facebook\" src=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/open-graph-facebook.png\" alt=\"open-graph-facebook\" width=\"808\" height=\"416\" srcset=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/open-graph-facebook.png 808w, https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/open-graph-facebook-480x247.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 808px, 100vw\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18182 size-full\" title=\"open-graph-setari\" src=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/open-graph-setari.png\" alt=\"open-graph-setari\" width=\"824\" height=\"453\" srcset=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/open-graph-setari.png 824w, https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/open-graph-setari-480x264.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 824px, 100vw\" \/><br \/>\n<a name=\"9\"><\/a><\/p>\n<h1><strong>III. Ce faci pe FACEBOOK<\/strong><\/h1>\n<p><span style=\"font-weight: 400;\">Inainte de orice, este important sa te asiguri ca partea tehnica si vizuala este in regula pe pagina afacerii tale. Astfel, te asiguri ca:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">ai profile photo si cover la dimensiunile corecte<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">fiecare postare este insotita de link [fie catre magazin, blog]<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">intri cu pagina pe diverse grupuri de interes si incepi sa postezi ocazional<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">creezi continut in fiecare zi<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">ai creat Facebook corect si etichetezi produsele in postari<\/span><\/li>\n<\/ul>\n<h4><strong>Si pentru ca am ajuns si la postari, iata cateva idei de implementat:<\/strong><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Continut educational [articole blog]<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Postari de vanzare<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Postari cu diferite intrebari<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Postari pentru pareri<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Postari cu echipa<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Postari cu produsele si depozitul<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Postari cu oferte<\/span><\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18183 size-full\" title=\"ce-postezi-pe-facebook\" src=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/ce-postezi-pe-facebook.png\" alt=\"ce-postezi-pe-facebook\" width=\"834\" height=\"347\" srcset=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/ce-postezi-pe-facebook.png 834w, https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/ce-postezi-pe-facebook-480x200.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 834px, 100vw\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18184 size-full\" title=\"postari-facebook\" src=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/postari-facebook.png\" alt=\"postari-facebook\" width=\"709\" height=\"403\" srcset=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/postari-facebook.png 709w, https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/postari-facebook-480x273.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 709px, 100vw\" \/><\/p>\n<h3><b>Statistici care te ajuta pe Facebook:<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Descopera perspectiva actiunilor si continutului pe pagina de Facebook in sectiunea INSIGHTS<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Tip de continut<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ora si ziua cu cele mai bune rezultate<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Like-uri si followers<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Actiuni pe shop<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Engagement-ul si reach-ul postarilor<\/span><\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18187 size-full\" title=\"statistici-facebook\" src=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/statistici-facebook.png\" alt=\"statistici-facebook\" width=\"780\" height=\"502\" srcset=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/statistici-facebook.png 780w, https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/statistici-facebook-480x309.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 780px, 100vw\" \/><br \/>\n<a name=\"10\"><\/a><\/p>\n<h1><strong>IV. Ce faci pe INSTAGRAM<\/strong><\/h1>\n<p><span style=\"font-weight: 400;\">La fel ca in cazul Facebook, pentru o functionare si rezultate cat mai bune, trebuie sa ai in vedere cateva lucruri si pe contul de Instagram:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">ai cont Business de Instagram<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">ai legatura facuta cu pagina de Facebook si contul de Business Manager<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">ai setat Instagram si e utilizabil<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">urmaresti conturile concurentei si ale marilor jucatori din nisa ta<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">iti pregatesti propriul #hashtag si folosesti Hashtag Funnel<\/span><\/li>\n<\/ul>\n<p><a name=\"11\"><\/a><\/p>\n<h2><span style=\"font-weight: 400;\">#Hashtag propriu &amp; #Hashtag Funnel<\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18188 size-full\" title=\"hashtag\" src=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/hashtag.png\" alt=\"hashtag\" width=\"621\" height=\"345\" srcset=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/hashtag.png 621w, https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/hashtag-480x267.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 621px, 100vw\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18189 size-full\" title=\"hashtag-funnel\" src=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/hashtag-funnel.png\" alt=\"hashtag-funnel\" width=\"731\" height=\"410\" srcset=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/hashtag-funnel.png 731w, https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/hashtag-funnel-480x269.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 731px, 100vw\" \/><\/p>\n<h4><strong>Exemplu Hashtag Funnel aplicat pe contul Gomag:<\/strong><\/h4>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18190 size-full\" title=\"hastag-funnel-gomag\" src=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/hastag-funnel-gomag.png\" alt=\"hastag-funnel-gomag\" width=\"926\" height=\"463\" srcset=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/hastag-funnel-gomag.png 926w, https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/hastag-funnel-gomag-480x240.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 926px, 100vw\" \/><\/p>\n<h4><strong>Ce postezi pe Instagram?<\/strong><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Poze<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Story-uri\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Carusele<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">IGTV<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Reels<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ghiduri<\/span><\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18192 size-full\" title=\"ce-postezi-pe-instagram\" src=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/ce-postezi-pe-instagram.png\" alt=\"ce-postezi-pe-instagram\" width=\"752\" height=\"447\" srcset=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/ce-postezi-pe-instagram.png 752w, https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/ce-postezi-pe-instagram-480x285.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 752px, 100vw\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18194 size-full\" title=\"postari-instagram\" src=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/postari-instagram.png\" alt=\"postari-instagram\" width=\"766\" height=\"451\" srcset=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/postari-instagram.png 766w, https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/postari-instagram-480x283.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 766px, 100vw\" \/><br \/>\n<a name=\"12\"><\/a><\/p>\n<h2><strong>Statistici care te ajuta pe Instagram<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Instagram Insights te ajuta sa vezi relevanta continutului tau, ce a functionat cel mai bine, cand a functionat cel mai bine.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Pe baza acestor date iti poti schita strategia pentru Black Friday.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ai acces la Insights doar cand contul tau Instagram este unui Business &#8211; de afacere sau de creator de continut.\u00a0<\/span><\/p>\n<h4><b>Insights overview<\/b><\/h4>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18195 size-full\" title=\"instagram-insights-overview\" src=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/instagram-insights-overview.png\" alt=\"instagram-insights-overview\" width=\"654\" height=\"455\" srcset=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/instagram-insights-overview.png 654w, https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/instagram-insights-overview-480x334.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 654px, 100vw\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Gasesti toate aceste date de pe profilul contului tau in sectiunea Insights sau in partea meniului cu 3 linii (dreapta sus sau jos in functie de telefonul tau).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Descopera cateva informatii din aceasta zona in imaginile de mai jos pe care le-am extras din contul de Instagram Gomag.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18196 size-full\" title=\"insights-instagram\" src=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/insights-instagram.png\" alt=\"insights-instagram\" width=\"815\" height=\"361\" srcset=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/insights-instagram.png 815w, https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/insights-instagram-480x213.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 815px, 100vw\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Interesant este faptul ca Instagram iti ofera atat de multe informatii in sectiunea Insights, incat iti poti crea o strategie de marketing completa.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sau pe baza a ce se intampla in ultimul timp, iti poti schimba radical strategia in functie de informatiile de aici.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Poti vedea statistici despre contul tau per total, pe anumite zone si mai ales pentru fiecare postare in parte. Iar daca asta nu e tare, atunci nu stiu ce te poate motiva sa creezi continut de calitate si sa muncesti in aceasta directie pentru afacerea ta.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Iar acum, hai sa vedem cateva statistici legate de postari din contul nostru:<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18212 size-full\" title=\"statistici-instagram\" src=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/statistici-instagram.png\" alt=\"statistici-instagram\" width=\"931\" height=\"485\" srcset=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/statistici-instagram.png 931w, https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/statistici-instagram-480x250.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 931px, 100vw\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Social Media NU este doar despre postari si despre &#8222;hai sa fim si noi acolo&#8221;.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Social Media este mediul in care poti interactiona mult mai usor cu audienta ta, comunitatea, utilizatorii si, mai ales, clientii.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Iar in acest caz, poti sa folosesti Social Media pentru a afla diferite pareri. Dar cum faci asta?<\/span><br \/>\n<a name=\"13\"><\/a><\/p>\n<h2><strong>Cum ceri testimoniale prin Social Media<\/strong><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-18215 size-large aligncenter\" title=\"cum-ceri-review\" src=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/cum-ceri-review-1024x512.jpeg\" alt=\"cum-ceri-review\" width=\"1024\" height=\"512\" srcset=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/cum-ceri-review-980x490.jpeg 980w, https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/cum-ceri-review-480x240.jpeg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Creezi postari de tip imagine + text prin care ceri parerea\/review\/testimonial<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Creezi videouri cu produsul + text cerere review<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Creezi story-uri cu optiune de raspuns prin care ceri testimoniale<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Indemni urmaritorii si clientii sa posteze testimoniale pe conturile lor, cu tag spre conturile tale<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Ce am facut noi si cum cerem noi testimoniale in Social Media? Am pregatit doua exemple de pe pagina de Facebook a jocului GoFunnel:<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18216 size-full\" title=\"cum-ceri-testimoniale\" src=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/cum-ceri-testimoniale.png\" alt=\"cum-ceri-testimoniale\" width=\"833\" height=\"386\" srcset=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/cum-ceri-testimoniale.png 833w, https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/cum-ceri-testimoniale-480x222.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 833px, 100vw\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Si pentru ca tot vorbim despre testimoniale, pareri, recenzii sau review-uri, spune-le cum vrei, te invit sa parcurgi cursul &#8222;Cum obtii testimoniale si recenzii puternice&#8221;.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Este un curs unde afli informatii testate legate despre procesul de cerere de testimoniale si mai ales, cum le folosesti in magazinul tau online.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Gasesti <\/span><a href=\"https:\/\/bit.ly\/curs-recenzii\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">cursul aici in Academie<\/span><\/a><span style=\"font-weight: 400;\">, iar daca ne lasi un <\/span><b>comentariu pe conturile noastre de Social Media<\/b><span style=\"font-weight: 400;\"> legat de acest subiect, iti oferim un <\/span><b>cod pentru 80% reducere<\/b><span style=\"font-weight: 400;\">!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ne gasesti aici:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Facebook: <\/span><a href=\"https:\/\/www.facebook.com\/gomagec\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">https:\/\/www.facebook.com\/gomagec<\/span><\/a><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Instagram: <\/span><a href=\"https:\/\/www.instagram.com\/gomag.ro\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">https:\/\/www.instagram.com\/gomag.ro\/<\/span><\/a><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">De-a lungul timpului, am vorbit de multe ori atat in video-uri, live-uri sau articole despre continut.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In special despre continutul variat. Si poate s-a nascut in mintea ta aceasta intrebare:<\/span><br \/>\n<a name=\"14\"><\/a><\/p>\n<h2><strong>De ce sa ai continut variat?<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Gomag Fact: atunci cand postezi doar un singur tip de continut, devii redundant, plictisitor, neatragator.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">De exemplu, noi am pierdut urmaritori pe Instagram in perioada in care am promovat speakerii in cadrul evenimentului Black Friday SUMMIT.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">De ce?\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Urmaritorii nu au gasit nimic nou printre cele 24 de postari despre eveniment.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18217 size-large\" title=\"continut-variat\" src=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/continut-variat-549x1024.jpeg\" alt=\"continut-variat\" width=\"549\" height=\"1024\" srcset=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/continut-variat-549x1024.jpeg 549w, https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/continut-variat-480x895.jpeg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 549px, 100vw\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Tips&amp;Tricks: Alterneaza tipurile de continut, modifica coloristica, analizeaza marii jucatori de pe piata si &#8222;spioneaza-ti&#8221; concurentii directi.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Un alt subiect discutat destul de intens de noi, este cel al concursurilor.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">De ce sa organizezi concursuri, giveaway-uri sau sa oferi coduri de reducere sau pachete PR?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Toate aceste instrumente de Social Media te ajuta sa generezi reach, engagement si vizite in site.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ia in calcul ca unii utilizatori vor veni pe contul tau doar pentru premii, insa multi dintre ei vor ramane daca AI CONTINUT RELEVANT.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Indiferent de tipul de continut creat, este important sa ai CALL TO ACTION &#8211; indeamna-ti audienta sa faca ceea ce vrei tu: like, comment, save, share, click pe link, subscribe etc<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Noi am facut si concursuri pe Facebook &amp; Instagram unde am oferit cadou cartea, dar si pachete de PR pentru carte si joc.\u00a0<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18219 size-full\" title=\"pachete-pr\" src=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/pachete-pr.png\" alt=\"pachete-pr\" width=\"676\" height=\"561\" srcset=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/pachete-pr.png 676w, https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/pachete-pr-480x398.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 676px, 100vw\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Astfel, am primit pareri sincere, la cald. Poti sa faci si tu la fel, in special daca urmeaza sa lansezi un produs sau daca pur si simplu vrei o campanie de awareness.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Aceste actiuni trebuie facute cu atentie sporita si idei creative cand vine vorba despre impachetare. Ofera o experienta.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Tine cont ca tot ceea ce faci in magazinul tau online si tot ceea ce livrezi are impact direct in Social Media!<\/span><\/p>\n<h4><strong>In acest sens, fii atent la urmatoarele:<\/strong><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Asigura-te ca impachetezi comenzile frumos<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ofera o experienta de unboxing\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ofera mici atentii\/cadouri\/scrisori in colet<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Indeamna clientii sa lase imagini si videouri cu coletele<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Foloseste tot ce primesti in social media in magazinul online ca testimoniale<\/span><\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18220 size-full\" title=\"pachete-pr-testimoniale\" src=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/pachete-pr-testimoniale.jpeg\" alt=\"pachete-pr-testimoniale\" width=\"1440\" height=\"1080\" srcset=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/pachete-pr-testimoniale.jpeg 1440w, https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/pachete-pr-testimoniale-1280x960.jpeg 1280w, https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/pachete-pr-testimoniale-980x735.jpeg 980w, https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/pachete-pr-testimoniale-480x360.jpeg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) and (max-width: 1280px) 1280px, (min-width: 1281px) 1440px, 100vw\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Tu ti-ai pregatit planul pentru Black Friday?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Profita de Social Media si <\/span><a href=\"https:\/\/bit.ly\/comunitate-mag-online\"><span style=\"font-weight: 400;\">construieste o comunitate in jurul magazinului tau online<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Citeste: <\/span><a href=\"https:\/\/bit.ly\/ghid-complet-black-friday\"><span style=\"font-weight: 400;\">Ghid complet de Black Friday: Cum sa castigi clienti pe viata<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Mult spor si succes de Black Friday!\u00a0<\/span><\/p>\n<p><img decoding=\"async\" id=\"image-hover-icon\" style=\"position: absolute; width: 25px; height: 25px; cursor: pointer; left: 33px; top: 1034.88px; display: none; opacity: 0.7;\" src=\"chrome-extension:\/\/pbhpcbdjngblklnibanbkgkogjmbjeoe\/src\/public\/images\/128px.png\" \/><\/p>\n<h2>8 Trenduri Social Media pentru Black Friday in 2026<\/h2>\n<ol>\n<li><strong>Teasing pe social media cu 2-4 saptamani inainte<\/strong> \u2013 Construirea anticiparii prin countdown-uri, sneak peeks si early access pentru followeri.<\/li>\n<li><strong>Reels si TikTok ca format dominant<\/strong> \u2013 Video-urile scurte cu produsele vedeta genereaza cel mai mare reach organic si engagement.<\/li>\n<li><strong>Live shopping events<\/strong> \u2013 Sesiuni live pe Instagram si TikTok cu prezentarea ofertelor si cumparare directa in timpul transmisiunii.<\/li>\n<li><strong>UGC (User Generated Content) ca social proof<\/strong> \u2013 Repostarea recenziilor si experiential clientilor creste increderea in perioada de decizie rapida.<\/li>\n<li><strong>Stories cu countdown si link stickers<\/strong> \u2013 Urgenta creata prin countdown-uri si acces direct la oferte din Stories.<\/li>\n<li><strong>Ads cu creative native si dinamic<\/strong> \u2013 Reclame care arata ca postari organice, cu produse dinamice din catalog pentru remarketing.<\/li>\n<li><strong>Segmentare audienta pe etape<\/strong> \u2013 Mesaje diferite pentru: audienta rece (awareness), calda (remarketing) si fierbinte (clienti existenti cu oferte VIP).<\/li>\n<li><strong>Post-Black Friday follow-up<\/strong> \u2013 Extinderea campaniei cu Cyber Monday si oferte exclusive post-BF pentru maximizarea veniturilor.<\/li>\n<\/ol>\n<h2>Functii Gomag pentru Social Media si Black Friday<\/h2>\n<ul>\n<li><strong>Gomag Campanii<\/strong> \u2013 Landing page-uri Black Friday cu countdown, bannere tematice si reguli de discount automate.<\/li>\n<li><strong>Facebook Pixel si TikTok Pixel<\/strong> \u2013 Tracking complet pentru remarketing si optimizare campanii pe toate platformele sociale.<\/li>\n<li><strong>Cupoane de reducere tematice<\/strong> \u2013 Genereaza coduri exclusive pentru followerii de pe social media (ex: BF2026INSTA).<\/li>\n<li><strong>GoBots &#8211; secvente Black Friday<\/strong> \u2013 Email-uri automate de teasing, lansare, reminder si last chance sincronizate cu social media.<\/li>\n<li><strong>Pop-up-uri Black Friday<\/strong> \u2013 Afiseaza ofertele BF vizitatorilor veniti de pe social media cu mesaje de urgenta.<\/li>\n<li><strong>Feed Instagram pe site<\/strong> \u2013 Afiseaza continutul social proof direct pe landing page-ul Black Friday.<\/li>\n<li><strong>Pachete de produse<\/strong> \u2013 Bundle-uri exclusive BF promovate pe social media pentru cresterea valorii cosului.<\/li>\n<li><strong>Rapoarte Insights<\/strong> \u2013 Monitorizeaza in timp real traficul si vanzarile din fiecare canal social.<\/li>\n<\/ul>\n<h2>8 Resurse Utile pentru Social Media si Black Friday<\/h2>\n<ul>\n<li><a href=\"https:\/\/www.gomag.ro\/blog\/super-vanzari-black-friday-cu-platforma-gomag\/\" target=\"_blank\" rel=\"noopener\">Super vanzari de Black Friday cu platforma Gomag<\/a><\/li>\n<li><a href=\"https:\/\/www.gomag.ro\/blog\/planul-de-marketing-calendar-postari-continut-idei-de-promovare\/\" target=\"_blank\" rel=\"noopener\">Planul de marketing &#8211; Calendar postari si idei de promovare<\/a><\/li>\n<li><a href=\"https:\/\/www.gomag.ro\/blog\/continut-vizual-ecommerce\/\" target=\"_blank\" rel=\"noopener\">Continut vizual in eCommerce &#8211; Ghid complet<\/a><\/li>\n<li><a href=\"https:\/\/www.gomag.ro\/blog\/3-checklist-ppc-google-si-facebook-ads\/\" target=\"_blank\" rel=\"noopener\">3 Checklist-uri PPC pentru Google si Facebook Ads<\/a><\/li>\n<li><a href=\"https:\/\/www.gomag.ro\/blog\/cum-sa-faci-vanzari\/\" target=\"_blank\" rel=\"noopener\">Cum sa faci vanzari online &#8211; Ghid complet<\/a><\/li>\n<li><a href=\"https:\/\/www.gomag.ro\/blog\/creste-contactele-listele-de-email-magazinul-online\/\" target=\"_blank\" rel=\"noopener\">Cum cresti listele de email ale magazinului online<\/a><\/li>\n<li><a href=\"https:\/\/www.gomag.ro\/blog\/cresti-rata-de-conversie-experienta-clientilor\/\" target=\"_blank\" rel=\"noopener\">Cum cresti rata de conversie prin experienta clientilor<\/a><\/li>\n<li><a href=\"https:\/\/www.gomag.ro\/blog\/cum-sa-cresti-traficul-organic-spre-magazin\/\" target=\"_blank\" rel=\"noopener\">Cum sa cresti traficul organic spre magazin<\/a><\/li>\n<\/ul>\n<h2>Intrebari Frecvente despre Social Media si Black Friday<\/h2>\n<div itemscope itemtype=\"https:\/\/schema.org\/FAQPage\">\n<div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\">\n<h3 itemprop=\"name\">Cand trebuie sa incep planul de social media pentru Black Friday?<\/h3>\n<div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\n<div itemprop=\"text\">Pregatirile incep cu 4-6 saptamani inainte: crearea materialelor vizuale si a calendarului de continut. Teasing-ul pe social media incepe cu 2-3 saptamani inainte, iar campaniile de ads cu 1-2 saptamani inainte pentru warming up al audientei.<\/div>\n<\/div>\n<\/div>\n<div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\">\n<h3 itemprop=\"name\">Ce tip de continut functioneaza cel mai bine pe social media de Black Friday?<\/h3>\n<div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\n<div itemprop=\"text\">Cele mai eficiente formate: Reels cu countdown si sneak peeks, carousele cu cele mai bune oferte, Stories cu countdown sticker si link, live shopping sessions, UGC de la clienti, behind-the-scenes din pregatiri si postari cu urgenta (stoc limitat, timp limitat).<\/div>\n<\/div>\n<\/div>\n<div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\">\n<h3 itemprop=\"name\">Cum planific postarile pe social media pentru Black Friday?<\/h3>\n<div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\n<div itemprop=\"text\">Creeaza un calendar cu 3 faze: Pre-BF (teasing, lista de dorinte, early access), Black Friday (lansare oferte, reminder-uri, live), Post-BF (Cyber Monday, last chance, multumiri). Planifica 2-3 postari\/zi pe Instagram si Facebook, plus Stories zilnice si minim 1 Reel\/zi.<\/div>\n<\/div>\n<\/div>\n<div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\">\n<h3 itemprop=\"name\">Cat buget sa aloc pentru ads pe social media de Black Friday?<\/h3>\n<div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\n<div itemprop=\"text\">Aloca de 2-3x bugetul lunar normal pentru perioada BF. Distribuie: 30% awareness (audienta rece), 40% remarketing (vizitatori site, engagement), 30% conversie (lookalike, clienti existenti). Monitorizeaza ROAS-ul zilnic si realoceaza spre campaniile performante.<\/div>\n<\/div>\n<\/div>\n<div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\">\n<h3 itemprop=\"name\">Cum creez urgenta pe social media fara sa par agresiv?<\/h3>\n<div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\n<div itemprop=\"text\">Foloseste urgenta autentica: countdown-uri reale, stoc limitat afisat, oferte cu durata limitata (flash deals pe ore), early access pentru followeri fideli si social proof (numar de cumparatori, stoc ramas). Evita urgenta falsa care erodeaza increderea.<\/div>\n<\/div>\n<\/div>\n<div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\">\n<h3 itemprop=\"name\">Ce greseli sa evit in social media de Black Friday?<\/h3>\n<div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\n<div itemprop=\"text\">Greseli frecvente: start prea tarziu al campaniei, creative-uri netestate, buget insuficient de ads, lipsa remarketingului, oferte neclare sau complicate, lipsa stock-ului pentru produsele promovate, nemonitorizarea comentariilor si lipsa planului post-BF.<\/div>\n<\/div>\n<\/div>\n<div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\">\n<h3 itemprop=\"name\">Cum integrez social media cu email marketing-ul de Black Friday?<\/h3>\n<div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\n<div itemprop=\"text\">Sincronizeaza mesajele: teasing simultan pe email si social, lansare oferte pe ambele canale, Stories cu countdown spre landing page-ul din email, retargetarea deschizatorilor de email pe social si oferte exclusive pe fiecare canal pentru a creste audienta pe ambele.<\/div>\n<\/div>\n<\/div>\n<div itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\">\n<h3 itemprop=\"name\">Cum ma ajuta Gomag cu social media de Black Friday?<\/h3>\n<div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\n<div itemprop=\"text\">Gomag ofera: Gomag Campanii cu landing page-uri BF si countdown, Facebook si TikTok Pixel pentru tracking, cupoane unice per canal social, GoBots pentru email sincronizat, pop-up-uri BF, pachete de produse, feed Instagram pe site si Insights in timp real.<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"Cand trebuie sa incep planul de social media pentru Black Friday?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Pregatirile incep cu 4-6 saptamani inainte: crearea materialelor vizuale si a calendarului de continut. Teasing-ul pe social media incepe cu 2-3 saptamani inainte, iar campaniile de ads cu 1-2 saptamani inainte pentru warming up al audientei.\"}},{\"@type\":\"Question\",\"name\":\"Ce tip de continut functioneaza cel mai bine pe social media de Black Friday?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Cele mai eficiente formate: Reels cu countdown si sneak peeks, carousele cu cele mai bune oferte, Stories cu countdown sticker si link, live shopping sessions, UGC de la clienti, behind-the-scenes din pregatiri si postari cu urgenta (stoc limitat, timp limitat).\"}},{\"@type\":\"Question\",\"name\":\"Cum planific postarile pe social media pentru Black Friday?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Creeaza un calendar cu 3 faze: Pre-BF (teasing, lista de dorinte, early access), Black Friday (lansare oferte, reminder-uri, live), Post-BF (Cyber Monday, last chance, multumiri). Planifica 2-3 postari\/zi pe Instagram si Facebook, plus Stories zilnice si minim 1 Reel\/zi.\"}},{\"@type\":\"Question\",\"name\":\"Cat buget sa aloc pentru ads pe social media de Black Friday?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Aloca de 2-3x bugetul lunar normal pentru perioada BF. Distribuie: 30% awareness (audienta rece), 40% remarketing (vizitatori site, engagement), 30% conversie (lookalike, clienti existenti). Monitorizeaza ROAS-ul zilnic si realoceaza spre campaniile performante.\"}},{\"@type\":\"Question\",\"name\":\"Cum creez urgenta pe social media fara sa par agresiv?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Foloseste urgenta autentica: countdown-uri reale, stoc limitat afisat, oferte cu durata limitata (flash deals pe ore), early access pentru followeri fideli si social proof (numar de cumparatori, stoc ramas). Evita urgenta falsa care erodeaza increderea.\"}},{\"@type\":\"Question\",\"name\":\"Ce greseli sa evit in social media de Black Friday?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Greseli frecvente: start prea tarziu al campaniei, creative-uri netestate, buget insuficient de ads, lipsa remarketingului, oferte neclare sau complicate, lipsa stock-ului pentru produsele promovate, nemonitorizarea comentariilor si lipsa planului post-BF.\"}},{\"@type\":\"Question\",\"name\":\"Cum integrez social media cu email marketing-ul de Black Friday?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Sincronizeaza mesajele: teasing simultan pe email si social, lansare oferte pe ambele canale, Stories cu countdown spre landing page-ul din email, retargetarea deschizatorilor de email pe social si oferte exclusive pe fiecare canal pentru a creste audienta pe ambele.\"}},{\"@type\":\"Question\",\"name\":\"Cum ma ajuta Gomag cu social media de Black Friday?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Gomag ofera: Gomag Campanii cu landing page-uri BF si countdown, Facebook si TikTok Pixel pentru tracking, cupoane unice per canal social, GoBots pentru email sincronizat, pop-up-uri BF, pachete de produse, feed Instagram pe site si Insights in timp real.\"}}]}<\/script><\/p>\n<p><script type=\"application\/ld+json\">{\"@type\":\"VideoObject\",\"name\":\"Planul de Social Media inainte si de Black Friday\",\"description\":\"Planul de Social Media inainte si de Black Friday - Video tutorial Gomag, platforma eCommerce nr.1 din Romania.\",\"thumbnailUrl\":\"https:\/\/img.youtube.com\/vi\/1O5dJ5TCjIc\/maxresdefault.jpg\",\"uploadDate\":\"2021-10-12\",\"contentUrl\":\"https:\/\/www.youtube.com\/watch?v=1O5dJ5TCjIc\",\"embedUrl\":\"https:\/\/www.youtube.com\/embed\/1O5dJ5TCjIc\",\"@context\":\"https:\/\/schema.org\"}<\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#9989; [Articol actualizat aprilie 2026] &#8211; Continutul a fost verificat, completat si imbunatatit cu informatii actuale, resurse utile si sectiune FAQ. Planul de Social Media pentru Black Friday este strategia de continut si promovare pe retelele sociale pregatita cu saptamani inainte de cel mai important eveniment de vanzari din an. Include planificarea postarilor, crearea materialelor [&hellip;]<\/p>\n","protected":false},"author":34,"featured_media":18174,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","om_disable_all_campaigns":false,"footnotes":""},"categories":[5],"tags":[],"class_list":["post-18173","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Planul de Social Media inainte si de Black Friday pentru magazine<\/title>\n<meta name=\"description\" content=\"Vrei sa stii ce sa faci pe Social Media inainte, de Black Friday si dupa acest eveniment? Citeste in articolul de azi!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.gomag.ro\/blog\/planul-de-social-media-inainte-si-de-black-friday\/\" \/>\n<meta property=\"og:locale\" content=\"ro_RO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Planul de Social Media inainte si de Black Friday pentru magazine\" \/>\n<meta property=\"og:description\" content=\"Vrei sa stii ce sa faci pe Social Media inainte, de Black Friday si dupa acest eveniment? Citeste in articolul de azi!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.gomag.ro\/blog\/planul-de-social-media-inainte-si-de-black-friday\/\" \/>\n<meta property=\"og:site_name\" content=\"Blog eCommerce - platforma Gomag\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/gomagec\/\" \/>\n<meta property=\"article:published_time\" content=\"2021-10-12T05:53:50+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-17T11:15:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/Planul-Social-Media-pentru-Zile-Negre.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Alexandra\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@gomagro\" \/>\n<meta name=\"twitter:site\" content=\"@gomagro\" \/>\n<meta name=\"twitter:label1\" content=\"Scris de\" \/>\n\t<meta name=\"twitter:data1\" content=\"Alexandra\" \/>\n\t<meta name=\"twitter:label2\" content=\"Timp estimat pentru citire\" \/>\n\t<meta name=\"twitter:data2\" content=\"15 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.gomag.ro\\\/blog\\\/planul-de-social-media-inainte-si-de-black-friday\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.gomag.ro\\\/blog\\\/planul-de-social-media-inainte-si-de-black-friday\\\/\"},\"author\":{\"name\":\"Alexandra\",\"@id\":\"https:\\\/\\\/www.gomag.ro\\\/blog\\\/#\\\/schema\\\/person\\\/7f136fdd64697322d1551c29c86012bd\"},\"headline\":\"Planul de Social Media inainte si de Black Friday\",\"datePublished\":\"2021-10-12T05:53:50+00:00\",\"dateModified\":\"2026-04-17T11:15:53+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.gomag.ro\\\/blog\\\/planul-de-social-media-inainte-si-de-black-friday\\\/\"},\"wordCount\":2597,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.gomag.ro\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.gomag.ro\\\/blog\\\/planul-de-social-media-inainte-si-de-black-friday\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.gomag.ro\\\/blog\\\/wp-content\\\/uploads\\\/2021\\\/10\\\/Planul-Social-Media-pentru-Zile-Negre.png\",\"articleSection\":[\"Marketing\"],\"inLanguage\":\"ro-RO\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.gomag.ro\\\/blog\\\/planul-de-social-media-inainte-si-de-black-friday\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.gomag.ro\\\/blog\\\/planul-de-social-media-inainte-si-de-black-friday\\\/\",\"url\":\"https:\\\/\\\/www.gomag.ro\\\/blog\\\/planul-de-social-media-inainte-si-de-black-friday\\\/\",\"name\":\"Planul de Social Media inainte si de Black Friday pentru magazine\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.gomag.ro\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.gomag.ro\\\/blog\\\/planul-de-social-media-inainte-si-de-black-friday\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.gomag.ro\\\/blog\\\/planul-de-social-media-inainte-si-de-black-friday\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.gomag.ro\\\/blog\\\/wp-content\\\/uploads\\\/2021\\\/10\\\/Planul-Social-Media-pentru-Zile-Negre.png\",\"datePublished\":\"2021-10-12T05:53:50+00:00\",\"dateModified\":\"2026-04-17T11:15:53+00:00\",\"description\":\"Vrei sa stii ce sa faci pe Social Media inainte, de Black Friday si dupa acest eveniment? Citeste in articolul de azi!\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.gomag.ro\\\/blog\\\/planul-de-social-media-inainte-si-de-black-friday\\\/#breadcrumb\"},\"inLanguage\":\"ro-RO\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.gomag.ro\\\/blog\\\/planul-de-social-media-inainte-si-de-black-friday\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"ro-RO\",\"@id\":\"https:\\\/\\\/www.gomag.ro\\\/blog\\\/planul-de-social-media-inainte-si-de-black-friday\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.gomag.ro\\\/blog\\\/wp-content\\\/uploads\\\/2021\\\/10\\\/Planul-Social-Media-pentru-Zile-Negre.png\",\"contentUrl\":\"https:\\\/\\\/www.gomag.ro\\\/blog\\\/wp-content\\\/uploads\\\/2021\\\/10\\\/Planul-Social-Media-pentru-Zile-Negre.png\",\"width\":1920,\"height\":1080,\"caption\":\"Planul Social Media pentru Zile Negre\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.gomag.ro\\\/blog\\\/planul-de-social-media-inainte-si-de-black-friday\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.gomag.ro\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Planul de Social Media inainte si de Black Friday\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.gomag.ro\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.gomag.ro\\\/blog\\\/\",\"name\":\"Blog eCommerce - platforma Gomag\",\"description\":\"Idei, sfaturi si studii de caz pentru tine\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.gomag.ro\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.gomag.ro\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ro-RO\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.gomag.ro\\\/blog\\\/#organization\",\"name\":\"Blog eCommerce - platforma Gomag\",\"url\":\"https:\\\/\\\/www.gomag.ro\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ro-RO\",\"@id\":\"https:\\\/\\\/www.gomag.ro\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.gomag.ro\\\/blog\\\/wp-content\\\/uploads\\\/2020\\\/02\\\/logo-gomag-albastru-rosu.png\",\"contentUrl\":\"https:\\\/\\\/www.gomag.ro\\\/blog\\\/wp-content\\\/uploads\\\/2020\\\/02\\\/logo-gomag-albastru-rosu.png\",\"width\":298,\"height\":92,\"caption\":\"Blog eCommerce - platforma Gomag\"},\"image\":{\"@id\":\"https:\\\/\\\/www.gomag.ro\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/gomagec\\\/\",\"https:\\\/\\\/x.com\\\/gomagro\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.gomag.ro\\\/blog\\\/#\\\/schema\\\/person\\\/7f136fdd64697322d1551c29c86012bd\",\"name\":\"Alexandra\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ro-RO\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/130cbfd49cbc418a0b8184da64b9e81f2cc2dd6e0bc122f0d4a5b55038fda91a?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/130cbfd49cbc418a0b8184da64b9e81f2cc2dd6e0bc122f0d4a5b55038fda91a?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/130cbfd49cbc418a0b8184da64b9e81f2cc2dd6e0bc122f0d4a5b55038fda91a?s=96&d=mm&r=g\",\"caption\":\"Alexandra\"},\"description\":\"Imaginea business-ului tau din social media ofera incredere clientilor. Retelele de socializare sunt locul perfect pentru ca afacerea ta sa fie cunoscuta si vanzarile tale sa creasca. Creez continut potrivit pentru fiecare client si ma asigur de impactul postarilor.\",\"url\":\"https:\\\/\\\/www.gomag.ro\\\/blog\\\/author\\\/alexandra\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Planul de Social Media inainte si de Black Friday pentru magazine","description":"Vrei sa stii ce sa faci pe Social Media inainte, de Black Friday si dupa acest eveniment? Citeste in articolul de azi!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.gomag.ro\/blog\/planul-de-social-media-inainte-si-de-black-friday\/","og_locale":"ro_RO","og_type":"article","og_title":"Planul de Social Media inainte si de Black Friday pentru magazine","og_description":"Vrei sa stii ce sa faci pe Social Media inainte, de Black Friday si dupa acest eveniment? Citeste in articolul de azi!","og_url":"https:\/\/www.gomag.ro\/blog\/planul-de-social-media-inainte-si-de-black-friday\/","og_site_name":"Blog eCommerce - platforma Gomag","article_publisher":"https:\/\/www.facebook.com\/gomagec\/","article_published_time":"2021-10-12T05:53:50+00:00","article_modified_time":"2026-04-17T11:15:53+00:00","og_image":[{"width":1920,"height":1080,"url":"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/Planul-Social-Media-pentru-Zile-Negre.png","type":"image\/png"}],"author":"Alexandra","twitter_card":"summary_large_image","twitter_creator":"@gomagro","twitter_site":"@gomagro","twitter_misc":{"Scris de":"Alexandra","Timp estimat pentru citire":"15 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.gomag.ro\/blog\/planul-de-social-media-inainte-si-de-black-friday\/#article","isPartOf":{"@id":"https:\/\/www.gomag.ro\/blog\/planul-de-social-media-inainte-si-de-black-friday\/"},"author":{"name":"Alexandra","@id":"https:\/\/www.gomag.ro\/blog\/#\/schema\/person\/7f136fdd64697322d1551c29c86012bd"},"headline":"Planul de Social Media inainte si de Black Friday","datePublished":"2021-10-12T05:53:50+00:00","dateModified":"2026-04-17T11:15:53+00:00","mainEntityOfPage":{"@id":"https:\/\/www.gomag.ro\/blog\/planul-de-social-media-inainte-si-de-black-friday\/"},"wordCount":2597,"commentCount":0,"publisher":{"@id":"https:\/\/www.gomag.ro\/blog\/#organization"},"image":{"@id":"https:\/\/www.gomag.ro\/blog\/planul-de-social-media-inainte-si-de-black-friday\/#primaryimage"},"thumbnailUrl":"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/Planul-Social-Media-pentru-Zile-Negre.png","articleSection":["Marketing"],"inLanguage":"ro-RO","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.gomag.ro\/blog\/planul-de-social-media-inainte-si-de-black-friday\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.gomag.ro\/blog\/planul-de-social-media-inainte-si-de-black-friday\/","url":"https:\/\/www.gomag.ro\/blog\/planul-de-social-media-inainte-si-de-black-friday\/","name":"Planul de Social Media inainte si de Black Friday pentru magazine","isPartOf":{"@id":"https:\/\/www.gomag.ro\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.gomag.ro\/blog\/planul-de-social-media-inainte-si-de-black-friday\/#primaryimage"},"image":{"@id":"https:\/\/www.gomag.ro\/blog\/planul-de-social-media-inainte-si-de-black-friday\/#primaryimage"},"thumbnailUrl":"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/Planul-Social-Media-pentru-Zile-Negre.png","datePublished":"2021-10-12T05:53:50+00:00","dateModified":"2026-04-17T11:15:53+00:00","description":"Vrei sa stii ce sa faci pe Social Media inainte, de Black Friday si dupa acest eveniment? Citeste in articolul de azi!","breadcrumb":{"@id":"https:\/\/www.gomag.ro\/blog\/planul-de-social-media-inainte-si-de-black-friday\/#breadcrumb"},"inLanguage":"ro-RO","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.gomag.ro\/blog\/planul-de-social-media-inainte-si-de-black-friday\/"]}]},{"@type":"ImageObject","inLanguage":"ro-RO","@id":"https:\/\/www.gomag.ro\/blog\/planul-de-social-media-inainte-si-de-black-friday\/#primaryimage","url":"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/Planul-Social-Media-pentru-Zile-Negre.png","contentUrl":"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2021\/10\/Planul-Social-Media-pentru-Zile-Negre.png","width":1920,"height":1080,"caption":"Planul Social Media pentru Zile Negre"},{"@type":"BreadcrumbList","@id":"https:\/\/www.gomag.ro\/blog\/planul-de-social-media-inainte-si-de-black-friday\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.gomag.ro\/blog\/"},{"@type":"ListItem","position":2,"name":"Planul de Social Media inainte si de Black Friday"}]},{"@type":"WebSite","@id":"https:\/\/www.gomag.ro\/blog\/#website","url":"https:\/\/www.gomag.ro\/blog\/","name":"Blog eCommerce - platforma Gomag","description":"Idei, sfaturi si studii de caz pentru tine","publisher":{"@id":"https:\/\/www.gomag.ro\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.gomag.ro\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ro-RO"},{"@type":"Organization","@id":"https:\/\/www.gomag.ro\/blog\/#organization","name":"Blog eCommerce - platforma Gomag","url":"https:\/\/www.gomag.ro\/blog\/","logo":{"@type":"ImageObject","inLanguage":"ro-RO","@id":"https:\/\/www.gomag.ro\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2020\/02\/logo-gomag-albastru-rosu.png","contentUrl":"https:\/\/www.gomag.ro\/blog\/wp-content\/uploads\/2020\/02\/logo-gomag-albastru-rosu.png","width":298,"height":92,"caption":"Blog eCommerce - platforma Gomag"},"image":{"@id":"https:\/\/www.gomag.ro\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/gomagec\/","https:\/\/x.com\/gomagro"]},{"@type":"Person","@id":"https:\/\/www.gomag.ro\/blog\/#\/schema\/person\/7f136fdd64697322d1551c29c86012bd","name":"Alexandra","image":{"@type":"ImageObject","inLanguage":"ro-RO","@id":"https:\/\/secure.gravatar.com\/avatar\/130cbfd49cbc418a0b8184da64b9e81f2cc2dd6e0bc122f0d4a5b55038fda91a?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/130cbfd49cbc418a0b8184da64b9e81f2cc2dd6e0bc122f0d4a5b55038fda91a?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/130cbfd49cbc418a0b8184da64b9e81f2cc2dd6e0bc122f0d4a5b55038fda91a?s=96&d=mm&r=g","caption":"Alexandra"},"description":"Imaginea business-ului tau din social media ofera incredere clientilor. Retelele de socializare sunt locul perfect pentru ca afacerea ta sa fie cunoscuta si vanzarile tale sa creasca. Creez continut potrivit pentru fiecare client si ma asigur de impactul postarilor.","url":"https:\/\/www.gomag.ro\/blog\/author\/alexandra\/"}]}},"_links":{"self":[{"href":"https:\/\/www.gomag.ro\/blog\/wp-json\/wp\/v2\/posts\/18173","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gomag.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gomag.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gomag.ro\/blog\/wp-json\/wp\/v2\/users\/34"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gomag.ro\/blog\/wp-json\/wp\/v2\/comments?post=18173"}],"version-history":[{"count":4,"href":"https:\/\/www.gomag.ro\/blog\/wp-json\/wp\/v2\/posts\/18173\/revisions"}],"predecessor-version":[{"id":29191,"href":"https:\/\/www.gomag.ro\/blog\/wp-json\/wp\/v2\/posts\/18173\/revisions\/29191"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.gomag.ro\/blog\/wp-json\/wp\/v2\/media\/18174"}],"wp:attachment":[{"href":"https:\/\/www.gomag.ro\/blog\/wp-json\/wp\/v2\/media?parent=18173"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gomag.ro\/blog\/wp-json\/wp\/v2\/categories?post=18173"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gomag.ro\/blog\/wp-json\/wp\/v2\/tags?post=18173"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}